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	<link>http://stonemeta.com</link>
	<description>Creative Social Marketing</description>
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		<title>Facebook, Other Social Media Simply Modern Twist for Auto Dealer&#8217;s Best Advertising, Word-of-Mouth</title>
		<link>http://stonemeta.com/index.php/2011/11/facebook-other-social-media-simply-modern-twist-for-auto-dealers-best-advertising-word-of-mouth/</link>
		<comments>http://stonemeta.com/index.php/2011/11/facebook-other-social-media-simply-modern-twist-for-auto-dealers-best-advertising-word-of-mouth/#comments</comments>
		<pubDate>Tue, 29 Nov 2011 18:08:21 +0000</pubDate>
		<dc:creator>stonemeta</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://stonemeta.com/?p=414</guid>
		<description><![CDATA[TINLEY PARK, IL – November 28, 2011 &#8212; For dealership management still skeptical about social media, Tom Gorham would like a few words with you: take it on faith. The faith he asks for is to believe social media will revolutionize dealership marketing the way the dot-com era did in the late ‘90s. This time &#8230;]]></description>
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		<title>Rob McClurg Dealer Magazine Article</title>
		<link>http://stonemeta.com/index.php/2011/11/rob-mcclurg-dealer-magazine-article/</link>
		<comments>http://stonemeta.com/index.php/2011/11/rob-mcclurg-dealer-magazine-article/#comments</comments>
		<pubDate>Tue, 22 Nov 2011 16:41:17 +0000</pubDate>
		<dc:creator>stonemeta</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://stonemeta.com/?p=385</guid>
		<description><![CDATA[]]></description>
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		<title>Are you utilizing video of your happy customers?</title>
		<link>http://stonemeta.com/index.php/2011/09/are-you-utilizing-video-of-your-happy-customers/</link>
		<comments>http://stonemeta.com/index.php/2011/09/are-you-utilizing-video-of-your-happy-customers/#comments</comments>
		<pubDate>Wed, 28 Sep 2011 15:35:46 +0000</pubDate>
		<dc:creator>tadortch</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://stonemeta.com/?p=369</guid>
		<description><![CDATA[Are you trying to decide what your Social Media process should look like? Are you trying to decide where to begin and what to do? One of the easiest and most effective ways to use social media to enhance your dealership’s presence is to utilize video of your happy customers either taking delivery of their &#8230;]]></description>
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		<title>Analysis Paralysis Relief for Dealers Suffering Social Media Overload</title>
		<link>http://stonemeta.com/index.php/2011/09/analysis-paralysis-relief-for-dealers-suffering-social-media-overload/</link>
		<comments>http://stonemeta.com/index.php/2011/09/analysis-paralysis-relief-for-dealers-suffering-social-media-overload/#comments</comments>
		<pubDate>Fri, 16 Sep 2011 14:42:21 +0000</pubDate>
		<dc:creator>tadortch</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://stonemeta.com/?p=353</guid>
		<description><![CDATA[Is all the talk about social media leaving you bewildered, frustrated and, yes, skeptical? You’re not alone. I see it in the eyes of dealer after dealer – social media information overload. Is the information and its promises pitched your way every day by social media vendors and pundits right? Is having a Facebook page &#8230;]]></description>
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		<title>The Oxymoron of Small Business Social Media Marketing</title>
		<link>http://stonemeta.com/index.php/2011/08/the-oxymoron-of-small-business-social-media-marketing/</link>
		<comments>http://stonemeta.com/index.php/2011/08/the-oxymoron-of-small-business-social-media-marketing/#comments</comments>
		<pubDate>Thu, 25 Aug 2011 18:38:20 +0000</pubDate>
		<dc:creator>stonemeta</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://stonemeta.com/beta/wordpress/?p=247</guid>
		<description><![CDATA[I’ve worked with a great number of small businesses that I admire, both as social media consulting clients as well as potential customers. I am happy that I have helped several companies get to their next level with regards to their social media marketing, but I also find that many companies that seek my services &#8230;]]></description>
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		<title>Social Media Language, Taking Over the Oxford English Dictionary</title>
		<link>http://stonemeta.com/index.php/2011/08/social-media-language-taking-over-the-oxford-english-dictionary/</link>
		<comments>http://stonemeta.com/index.php/2011/08/social-media-language-taking-over-the-oxford-english-dictionary/#comments</comments>
		<pubDate>Mon, 22 Aug 2011 15:58:08 +0000</pubDate>
		<dc:creator>stonemeta</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://stonemeta.com/beta/wordpress/?p=201</guid>
		<description><![CDATA[Social media has taken the world by storm. There&#8217;s no doubt about that, it is but a fact. People talk about all things social media and networking every single day, whether it be at work, in business or even personally with friends. You&#8217;ve probably over heard groups of people talking about the latest gossip on &#8230;]]></description>
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		<title>How Social Media Has Helped to Reshape Marketing</title>
		<link>http://stonemeta.com/index.php/2011/08/how-social-media-has-helped-to-reshape-marketing/</link>
		<comments>http://stonemeta.com/index.php/2011/08/how-social-media-has-helped-to-reshape-marketing/#comments</comments>
		<pubDate>Wed, 17 Aug 2011 20:33:04 +0000</pubDate>
		<dc:creator>stonemeta</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://stonemeta.com/beta/wordpress/?p=191</guid>
		<description><![CDATA[Marketing is an ever-changing landscape, which we’ve seen with the rise and fall of SEO and the revolution of Inbound Marketing led by the guys over at HubSpot. Social Media has also become one of the big influences in marketing, becoming an integral part in any successful business marketing strategy. Here are some ways that Social Media &#8230;]]></description>
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		<title>Why PR Should Take Social Media Seriously</title>
		<link>http://stonemeta.com/index.php/2011/08/why-pr-should-take-social-media-seriously/</link>
		<comments>http://stonemeta.com/index.php/2011/08/why-pr-should-take-social-media-seriously/#comments</comments>
		<pubDate>Tue, 09 Aug 2011 21:28:40 +0000</pubDate>
		<dc:creator>stonemeta</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://stonemeta.com/beta/wordpress/?p=161</guid>
		<description><![CDATA[There are two parameters that help define PR, reach and influence and getting your corporate message out efficiently without filters is also vital in the age of digital media, where cynicism of the old methods is pervasive. So why does Social Media need to be taken seriously? It’s more believable and trustworthy than the filtered mainstream media that has &#8230;]]></description>
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		<title>Why companies should stop blocking social media</title>
		<link>http://stonemeta.com/index.php/2011/08/why-companies-should-stop-blocking-social-media/</link>
		<comments>http://stonemeta.com/index.php/2011/08/why-companies-should-stop-blocking-social-media/#comments</comments>
		<pubDate>Mon, 08 Aug 2011 17:21:47 +0000</pubDate>
		<dc:creator>stonemeta</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://stonemeta.com/beta/wordpress/?p=158</guid>
		<description><![CDATA[We’re living in the age of the Internet, right? These days news breaks on Twitter, not network TV. Video chat on Facebook, Google+, and our smartphones phones is making it easy to chat with friends, in real time, no matter where you are. The speed of information is moving so fast that some millennials aren’t &#8230;]]></description>
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		<title>Stone Meta Describes ‘Swarm and Herd’ Strategy</title>
		<link>http://stonemeta.com/index.php/2011/08/stone-meta-describes-%e2%80%98swarm-and-herd%e2%80%99-strategy/</link>
		<comments>http://stonemeta.com/index.php/2011/08/stone-meta-describes-%e2%80%98swarm-and-herd%e2%80%99-strategy/#comments</comments>
		<pubDate>Fri, 05 Aug 2011 16:13:06 +0000</pubDate>
		<dc:creator>stonemeta</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://stonemeta.com/beta/wordpress/?p=136</guid>
		<description><![CDATA[Social media strategists Stone Meta Media tells auto dealers the key to creating Facebook fans and keeping them engaged in the dealership’s postings is a ‘swarm and herd’ strategy. “We use a ‘swarm and herd’ strategy to first build a large Facebook fan base for the dealership and then we use techniques like coupons, games, &#8230;]]></description>
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